The Truth Behind Reality Star Nicole Zavala Net Worth
Nicole Zavala is known for her bold personality, glamorous lifestyle, and appearances on VH1’s Cartel Crew. As a model, influencer, and entrepreneur, she’s built a brand around fashion, beauty, and unapologetic self-expression. Whether she’s in front of the camera or promoting her latest business ventures, she continues to grab attention both online and off.
With her growing fame, it’s no surprise that fans are curious about Nicole Zavala’s net worth. In this article, we’ll take a closer look at how she makes her money, where her income comes from, and how she’s turned fame into fortune.
Who is Nicole Zavala?
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Nicole Zavala is a Colombian-American model, reality TV star, and social media influencer best known for her role on VH1’s Cartel Crew. Born on February 18, 1993, in Cali, Colombia, and raised in the U.S., she first gained attention as a model in the urban fashion scene, where her bold style and confident presence helped her build a strong online following—especially on Instagram.
Her breakout came in 2019 when she joined Cartel Crew, a reality series that follows individuals with family ties to organized crime. On the show, Nicole is known for her outspoken personality and emotional transparency, which quickly made her a standout cast member. Her twin brother, Michael Zavala, also appears on the show, adding a personal dynamic that resonated with viewers.
Outside of TV, Nicole has ventured into business, launching her own lingerie line and building a brand focused on beauty, fashion, and empowerment. Her growing influence continues to shape her career both on and off-screen.
Estimated Net Worth
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As of 2025, Nicole Zavala’s net worth is estimated to be between $500,000 and $1.5 million, based on various online sources and industry estimates. While exact figures are not publicly disclosed, this range reflects her earnings as a reality TV personality, model, influencer, and entrepreneur.
Reality TV and Modeling Income
Zavala’s breakout role on VH1’s Cartel Crew in 2019 significantly boosted her public profile and earning potential. Reality TV stars on popular cable shows like Cartel Crew can reportedly earn anywhere from $10,000 to $25,000 per season, depending on their screen time, storyline importance, and negotiation power. Zavala, being one of the more visible and talked-about personalities on the show, likely benefited from a higher-end contract.
Before and during her time on television, Zavala also worked as a professional model, beginning with Barbizon Models at age 16. She has participated in fashion shoots, event appearances, and brand promotions, many of which pay models hundreds to thousands of dollars per project. Her curvy figure and bold aesthetic earned her features in urban fashion circles, further diversifying her income.
Entrepreneurship and Business Ventures
Nicole Zavala is more than just a television personality—she’s also a budding entrepreneur. She has launched multiple business ventures, including:
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A skincare line, aimed at promoting glowing, healthy skin.
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A waist trainer and body shaping brand, marketed through her personal transformation and fitness journey.
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A clothing and lingerie line, catering to bold, confident women.
These business ventures not only generate direct income through product sales but also reinforce her personal brand, creating more monetization opportunities across platforms. Product-based businesses can bring in substantial revenue when paired with strong social media influence, especially when built around a personality-driven brand like Nicole’s.
Social Media and Influencer Earnings
With a following of hundreds of thousands on platforms like Instagram, Twitter, and TikTok, Zavala has significant earning potential through social media. Influencers with her audience size can command $1,000 to $5,000+ per sponsored post, depending on engagement and the brand’s market. She frequently promotes products ranging from beauty and fashion to wellness, often integrating brand collaborations with her lifestyle content.
Additionally, Zavala may earn revenue through affiliate marketing, shout-outs, and paid subscriptions on platforms offering exclusive content—income channels that are increasingly common for digital personalities.
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